Privacy Policy
Don't Be Basic (“we”, “us”, “our”) values your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, store, and safeguard your data when you visit our website [www.brandname.com] or use our services.
1. Information We Collect
We may collect the following types of information:
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Personal Identification Information: Name, email address, phone number, billing/shipping address.
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Payment Information: Credit/debit card details, UPI, or other payment method details (processed securely via third-party payment gateways).
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Account Information: Username, password, purchase history, wishlists.
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Browsing Data: IP address, browser type, device information, pages visited, time spent.
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Marketing Preferences: Newsletter sign-ups, product alerts, promotional interests.
2. How We Collect Your Information
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Directly from you when you register, place an order, subscribe to newsletters, or contact us.
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Automatically via cookies, pixels, and analytics tools when you browse our website.
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From third-party partners such as payment processors, delivery services, or marketing affiliates.
3. How We Use Your Information
We use your personal information for:
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Order Processing & Delivery: To fulfill and deliver your purchases.
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Customer Support: To respond to queries, returns, or complaints.
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Personalization: To recommend products, tailor offers, and improve your shopping experience.
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Marketing: To send promotional emails, SMS, or notifications (with your consent).
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Legal Compliance: To meet regulatory requirements under Indian laws.
4. Sharing Your Information
We may share your information with:
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Service Providers: Payment gateways, logistics partners, marketing platforms.
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Legal Authorities: When required by law or to protect our legal rights.
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Business Transfers: In the event of a merger, acquisition, or sale of assets.
We do not sell your personal information to third parties.
5. Cookies & Tracking Technologies
We use cookies and similar technologies to:
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Improve website functionality.
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Understand customer preferences.
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Provide targeted advertising.
You may disable cookies in your browser settings, though some features may not work correctly.
6. Data Storage & Security
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Your data is stored securely on servers located in India (and/or other jurisdictions if necessary).
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We use encryption, secure servers, and limited access controls.
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While we strive to protect your data, no transmission over the internet is 100% secure.
7. Your Rights (Under Indian Law)
You have the right to:
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Access the personal data we hold about you.
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Request correction or deletion of your data.
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Withdraw consent for marketing communications.
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Lodge complaints with the Data Protection Authority once applicable under the Digital Personal Data Protection Act, 2023.
